6 Tips for Successful Crowdfunding

In the past 5-6 years, we’ve heard a lot about “Crowdfunding,” and why not?  Based on a 2012 survey conducted by Massolution, the amount of funds raised through Crowdfunding platforms has increased by about 63% over the past 3 years.  In 2011 alone, $1.5 billion were raised through Crowdfunding campaigns and more than 1 million campaigns were [...]

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Upcoming Grant Deadlines

The Puffin Foundation is accepting applications for fine arts, dance and video projects
Who they fund:
The Puffin Foundation Ltd. continues to make grants that encourage emerging artists whose works might have difficulty being aired due to their genre and/or social philosophy. The Foundation does not have the means to fund large film/documentary proposals, grants for travel, continuing [...]

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Announcing Artful.ly Open Source Edition

Today I am pleased to announce the release of Artful.ly Open Source Edition v1.0.
Many readers will already be familiar with Artful.ly, Fractured Atlas’s cloud-based web app that empowers artists and arts organizations with tools for ticketing, donor management, and more. Artful.ly Open Source Edition (OSE) is the underlying engine that powers Artful.ly, and it is [...]

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“Discovering Fiscally Sponsored NYC Dancemakers”

That’s the title of the new study published this month by Dance/NYC and produced by yours truly, with (lots of) help from Fractured Atlas Research Fellow Carrie Blake and Dance/NYC Director Lane Harwell. The study examines data from over 250 dance-related projects fiscally sponsored by Fractured Atlas, The Foundation for Independent Artists/Pentacle, New York Foundation for [...]

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Fiscal Sponsorship and Fundraising Webinars

Fractured Atlas is offering four different free fiscal sponsorship and fundraising sessions by webinar in October.  If you’ve never participated in a webinar before, there’s no need to worry - it’s quite [...]

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‘If You’re Marketing to Everyone, You’re Marketing to No One.’

You’ve probably heard that adage before–from social media mavens, business-savvy board members, or your college roommate who-totally-sold-out-and-works-for-some-mega-corp-with-a-massive-advertising-budget-and-20-plus-MBA-interns-doing-market-research-so-what-does-she-know-about-getting-butts-in-seats-on-a-shoestring-nonprofit-budget-huh?
Ahem.
Well, no matter where you heard it, the truth of it is that people respond to messages that are relevant to them and speak to their interests. The trick is being able to identify those interests and characteristics easily [...]

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7 Tips for Cultivating Donors

Let’s face it, one of the first questions an emerging arts organization asks itself is, “How do I get funded?”  The truthful answer is that there is no easy answer to this question.  Based on a 2004 survey conducted by the National Endowment for the Arts,  an arts organization can expect 31% [...]

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Fiscal Sponsorship By the Numbers

This Friday, new research on fiscal sponsorship in the dance world will be released. Produced by Fractured Atlas for Dance/NYC as an extension of last year’s State of NYC Dance report, ”Discovering Fiscally Sponsored NYC Dancemakers” examines quantitative and qualitative data from five fiscal sponsors that collectively represent more than 250 “dancemaker”-led projects in New York City, [...]

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Legal Webinars for the Arts

Fractured Atlas, in collaboration with Sergio Muñoz Sarmiento, Esq. are pleased to announce a three-part webinar series focused on legal topics.  This series will cover the legal and business issues that affect individual artists of all arts disciplines and individuals within arts institutions.
Here is the schedule:
September 26th: Should I Start an [...]

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Artful.ly Got Pumped Up This Summer

We could have lounged on the beach devouring Fifty Shades of Grey on our Kindle. Instead, we bulked up our Artful.ly support features. Now we’re ripped with:

More than fifty (shades of) how-to and help articles in the Artful.ly Knowledge Base
Getting Started with Artful.ly screencast
Setting up Your First Event with Artful.ly screencast
Selling Tickets with Artful.ly screencast
Tweets [...]

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