Showing posts tagged Facebook | Show all posts

Super Bowl Smackdown: What the Arts Could Stand to Learn from Sports

I don’t love sports, but I love sporting events. Few experiences rival the theatricality and pageantry of, say, a pro football game, from fanatical fans to enthralling entrances – all with constant emotional engagement. Wait a second – isn’t that what live performance is supposed to do?
The most popular sports go well beyond [...]

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I Am My Own Focus Group

I have come to the conclusion that I am a marketing anomaly. I should be studied so that marketers understand that there are some very different people out there — and that the Facebook-loving, subscription-hating, texting-during-performances audience member of my age range is NOT me.

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