Now that the humble, once-reviled animated Gif has been resurrected from the mass grave of internet that is Geocities, Social Media platforms have been quick to capitalize on the trend. Vine is Twitter's new foray in micro-video sharing, enabling users to record, edit, and share short 6 second videos, often with hilarious results. While at first glance, it may be easy to dismiss vine as frivolous or too short to make an impact, a lot of nonprofit organizations are finding real ways to engage their audience through this new platform.
Nonprofit Hub has some good suggestions on how you can incorporate vine into your social media strategy. And the Vine Blog offers 6 helpful tips for newcomers to Vine.
To get your creative juices flowing, I've compiled a few examples of great arts organizations using vine to engage their fans:
The Asian Art Museum in San Fracisco celebrates LGBT Pride Month by documenting the creation of an origami art installation.
The Royal Opera House in London gives viewers a frenetic sneak peak of their upcoming ballet.
The Apollo Theater in Harlem captures the exuberance of intermissions at their performances.
Vineyard Theatre in New York City capitalizes on a mention on NBC's Smash.
The Guggenheim Museum celebrates the Lego miniature of their museum with this great time-lapse video.
How are you using vine to engage your fans?
Check back next Tuesday for a great Tech Tool for the Arts!